Lead or Be Lead – RedBubble – Creative Marketplace Leader
Where do you go if you want to buy an artist’s work? A gallery, right?
What if you want to take a piece of artwork off the gallery wall and place it on an iPhone cover or a T-shirt or maybe even on a greeting card? In most galleries that would be frowned upon.
At RedBubble.com you are encouraged to browse the work of artists from around the world, choose what you would like to see the art on (traditional print, T-shirt, iPad cover, etc.) and place the order. RedBubble is creative commerce.
Good for the consumer, but even more importantly, great for the artist.
To earn a living, artists are dependent on people showing up for wine and cheese at gallery shows to see their work and hopefully buy it. That is a tough way to make a living for some very talented people.
RedBubble.com has created a new creative economy by placing the art on the web and making it available in many forms. While there are surely traditionalists that find this shocking, the interweb now gets to decide how an artist earns a living.
Peter Tomassi – Chief Community Officer, Evangelist at RedBubble and RedBubble.com.
Previously Peter was Senior Vice President of Education Dynamics and Vice President of GoalQuest.
From the RedBubble website, “Redbubble is quite simply the finest and most diverse creative community and marketplace on the interlink. There, we said it. With artists and designers hailing from every corner of the globe, displaying eye opening talent, skill, passion and enthusiasm for all forms of creativity there really is no better place for you to get your artistic kicks.”