Lead or be Led – TV for Leaders

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WebTV for Leaders

Lead or be Led. It’s TV for leaders!

Episode #1

Michael Port – Author of Book Yourself Solid

More about Michael Port:
http://michaelport.com/
http://www.bookyourselfsolid.com/
http://www.thealliancewithmichael.com/

Episode #2

Personal Branding

with guest Hugo Amorim, Brand Strategist and Principal of Brand Pendulum. The topic is Branding.

To Reach Hugo Amorim email him at hugo@brandpendulum.com and see his website and www.brandpendulum.com

Episode #3

Dan Zarrella, Social Media Scientist for HubSpot

on his new book The Science of Marketing.

Can’t play the video below? Click HERE.

 

Episode #4

What’s YOUR story? Personal Branding

With Hugo Amorim of Brandpendulum

 

Episode #5

Delegation Means Development for Your Team

Our Guest is Owen McGab Enaohwo, SweetProcess, Community Engagement

Owen handles the Content Marketing and Customer Support for SweetProcess. He’s responsible for making sure that you enjoy using SweetProcess to create and update procedures for your business. If you are not WOWed, it’s Owen’s fault!

Episode # 6

Personal Branding in Words, Colors and Moods

Branding is differentiation. Color, words and images will help your personal branding stand out among the rest. The creation of a personal brand is much more than creating a logo on the web for 99 bucks. It requires time and a deep study of what your brand represents.

This is the second of a five-part series that will help you create a personal brand as you see Hugo begin to sharpen my personal branding.

To Reach Hugo Amorim email him at hugo@brandpendulum.com and see his website and www.brandpendulum.com

Episode #7

What is SEO? Phil Buckley has answers

What is SEO? That is a question asked in board rooms, at family parties, in classrooms and at civic meetings. It is a question asked by executives, managers, teachers and your mother.

Search Engine Optimization (SEO) is the term used to describe the best practice steps you can take to end up at the top of search lists like Google or Bing.

Why do you and your organization need to know more about SEO? Simple. In today’s world you want to be found on the web. Optimizing your chances to be found through SEO is the only answer.

Phil Buckley is the Director of SEO at Virante and organizes the country’s most successful SEO Meetup every month in Raleigh,NC. as well as started the Digital Marketing for Business conference.

Episode #8

Chick-fil-A Leadercast Director, Jayson Teagle

Jayson Teagle has led his way to the point of directing the annual Chick-fil-A Leadercast broadcast around the world to 120,000 leaders. He begins planning the next Chick-fil-A Leadercast about a week after the previous Leadercast ends. And he is one of the few guys that get to tell Jack Welch where to go.

Episode #9

Lead or be Lead – Memorable Personal Branding

In this episode, branding expert Hugo Amorim of Brandpendulum advises to keep your brand simple while making it scalable, memorable, original and flexible.

Episode #10

Are you ready for  Inbound Marketing?


Inbound Marketing Methodology

Inbound Marketing Methodology

About our Guest:

 Phil Harrell is VP Enterprise at HubSpot, a fast growing integrated marketing automation SaaS provider, where he is responsible for leading HubSpot’s entry into the enterprise market. Prior to HubSpot, Harrell was VP Sales at Kaminario, a Sequoia Capital backed start up that revolutionized the storage industry with its enterprise class, all solid state SAN offering. Harrell spent nearly 10 years at Akamai Technologies.

 

Episode #11

Lead or be Led – Personal Branding Tips – Part 4

Personal Branding can be bold, simple and impact-full. With the use of colors, words and the understanding of who you are and what you represent, you are on your way to creating a personal brand.

About Our Guest

Hugo Amorim is the Brand Strategist and Principal of Brandpendulum based in the Boston area. Amorim specializes in building brands with mood and meaning that are memorable and impact-full.

He can be reached at www.brandpendulum.com

Episode #12

Lead or be Led – Creative Meeting Spaces

About our guest – Mark Henson

As the Chief Imagination Officer of sparkspace, Mark oversees the most inspirational business retreat center on the planet. He also writes about creating more amazing workplaces. Topics he explores are service, leadership, teamwork, and personal development.

 Episode #13

Lead or Be Led – RedBubble – Creative Marketplace Leader

About Our Guest – Peter Tomassi – Chief Community Officer, Evangelist at RedBubble and RedBubble.com.

 Previously Peter was Senior Vice President of Education Dynamics and Vice President of GoalQuest.

From the RedBubble website, “Redbubble is quite simply the finest and most diverse creative community and marketplace on the interlink. There, we said it. With artists and designers hailing from every corner of the globe, displaying eye opening talent, skill, passion and enthusiasm for all forms of creativity there really is no better place for you to get your artistic kicks.”

Episode #14

Are you a Change Maker? Then you are The Catalyst Leader

 Our Guest – Brad Lomenick, author of The Catalyst Leader

Brad’s bio from BradLomenick.com:

Over the last 15 years, I’ve spent a significant amount of time convening leaders. Prior to running Catalyst, I spent 5 years involved in the growth of the nationally acclaimed Life@Work Magazine and did management consulting with Cornerstone Group. Before that, after graduating from the University of Oklahoma, I rode horses for a living on a ranch in the Colorado mountains for several years.

 

Episode #15

Dr. Henry Cloud – Part One

 Our Guest – Dr. Henry Cloud – Author, Speaker and Leadership Expert


Dr. Henry Cloud Bio

Dr. Cloud is an acclaimed leadership expert and best-selling author. He draws on his experience in business, leadership consulting, and his practice as a clinical psychologist, to impart practical and effective advice for improving leadership skills and workplace performance.

 

Episode #16

Dr. Henry Cloud – Part Two

 Our Guest – Dr. Henry Cloud – Author, Speaker and Leadership Expert

 

Dr. Henry Cloud Bio

Dr. Cloud is an acclaimed leadership expert and best-selling author. He draws on his experience in business, leadership consulting, and his practice as a clinical psychologist, to impart practical and effective advice for improving leadership skills and workplace performance.

 

Episode #17

Inbound Marketing, Company Culture and Inbound 2013

 Our Guest – Brian Halligan, CEO of Hubspot

 

Brian Halligan Bio

Brian Halligan is CEO & Co-Founder of HubSpot, a marketing software company he co-founded six years ago to help businesses transform the way they market their products. 

 

Episode #18

Hugh MacLeod fills a Gaping Void – Part 1

 Our Guest – Hugh Mac Leod

Hugh MacLeod’s bio from www.gapingvoid.com

Hugh MacLeod is a cartoonist, who makes his living mostly drawing “Cube Grenades” for clients and  publishing fine art prints via the internet. His first book, “Ignore Everybody” is published by Portfolio, an imprint of Penguin.

 Also known for his ideas about how “Web 2.0″ affects advertising and marketing, after a decade of working as an advertising copywriter, Hugh started blogging at gapingvoid.com in 2001. He first started off just publishing his cartoons, but as time wore on he started blogging about his other main interest i.e. marketing.
In 2004 he wrote “Ignore Everybody” and “The Hughtrain”, which both got widely read in the blogosphere, downloaded over million times in total.

 In 2005 he scored his first major blog marketing success with EnglishCut.com, a blog he started with Savile Row tailor, Thomas Mahon. It tripled Thomas’ sales within six months.

 Since mid-2006 Hugh has also been helping a small South African winery, Stormhoek “rise above the clutter” in the wine market by using Web 2.0 tools to get the word out. Sales have gone up fivefold since then, thanks to Hugh’s marketing efforts.

Since 2006 Hugh has been constantly engaged as a public speaker, giving talks in both Europe and the US, talking about Web 2.0 and the ramifications it has on business.

 Episode #19

Cartoonist Hugh MacLeod – Part 2 – Business is Funny

 Our Guest – Hugh Mac Leod

Hugh MacLeod’s bio from www.gapingvoid.com

 Hugh MacLeod is a cartoonist, who makes his living mostly drawing “Cube Grenades” for clients and  publishing fine art prints via the internet. His first book, “Ignore Everybody” is published by Portfolio, an imprint of Penguin.

 Also known for his ideas about how “Web 2.0″ affects advertising and marketing, after a decade of working as an advertising copywriter, Hugh started blogging at gapingvoid.com in 2001. He first started off just publishing his cartoons, but as time wore on he started blogging about his other main interest i.e. marketing.
In 2004 he wrote “Ignore Everybody” and “The Hughtrain”, which both got widely read in the blogosphere, downloaded over million times in total.

 In 2005 he scored his first major blog marketing success with EnglishCut.com, a blog he started with Savile Row tailor, Thomas Mahon. It tripled Thomas’ sales within six months.

 Since mid-2006 Hugh has also been helping a small South African winery, Stormhoek “rise above the clutter” in the wine market by using Web 2.0 tools to get the word out. Sales have gone up fivefold since then, thanks to Hugh’s marketing efforts.

Since 2006 Hugh has been constantly engaged as a public speaker, giving talks in both Europe and the US, talking about Web 2.0 and the ramifications it has on business.

Episode #20

What is SEO and Why You Should Care

 Our Guest – Mark Traphagen – Digital Outreach for Virante Inc.

About Mark Traphagen

Mark is Director of Digital Outreach for Virante Inc. Mark helps businesses build strategies to increase brand influence and attract natural links and social signals. He has a special reputation as an expert on Google+ and Google Authorship. A former teacher, Mark has worked directly in Internet marketing since 2005, but has been involved in social media and online community formation since the mid 1990s.

Mark has spoken at major conferences such as SMX, ConvergeSouth and SearchExchange, as well as at numerous local SEO meetings, has conducted webinars for SocialFresh and Bulldog PR, and is a regular columnist on the Maximize Social Business Blog. He is also working on the first comprehensive book covering Google Authorship and Author Rank.

 

Episode #21

Executive Presence is a Leadership Skill

 Our Guest – David Sollars, Leadership & Executive Coach

David Sollars Bio

David has achieved success as a serial entrepreneur through pioneering innovations in manufacturing, the food and beverage industry, information technology, and healthcare. He is a published author and contributor in  numerous books, peer reviewed journal articles, is a contributing columnist for several organizations, as well as a senior editor for the nation’s leading evidence-based research in the emerging field of integrative medicine. David earned his Master’s degree from The New England School of Acupuncture, his BFA from the actor’s studio program at Wright State University and earned the distinguished Recommendation Award by the Society of American Fight Director for excellence in choreography. David is a frequent contributor and diplomat for The American Institute for Stress. He’s developed a curious mindset and a habit of diagnostic listening that searches for high impact leverage points, all while serving others during his 29 years as a medical provider, adjunct college professor, chairman of the board for regional non-profits, coach and consultant to corporate leaders. His extensive experience in design and delivery of executive education includes university affiliations at Harvard, Tufts and Merrimack College; with industry leaders such as Honda of America, Parker Hannafin and Philips International. David brings a diverse world of experiences in assisting others discover practical solutions through developing their own personal leadership.

 

Episode #22

Great Leaders Tell Stories

 Our Guest – David Sollars, Leadership & Executive Coach

 

David Sollars Bio

David has achieved success as a serial entrepreneur through pioneering innovations in manufacturing, the food and beverage industry, information technology, and healthcare. He is a published author and contributor in  numerous books, peer reviewed journal articles, is a contributing columnist for several organizations, as well as a senior editor for the nation’s leading evidence-based research in the emerging field of integrative medicine. David earned his Master’s degree from The New England School of Acupuncture, his BFA from the actor’s studio program at Wright State University and earned the distinguished Recommendation Award by the Society of American Fight Director for excellence in choreography. David is a frequent contributor and diplomat for The American Institute for Stress. He’s developed a curious mindset and a habit of diagnostic listening that searches for high impact leverage points, all while serving others during his 29 years as a medical provider, adjunct college professor, chairman of the board for regional non-profits, coach and consultant to corporate leaders. His extensive experience in design and delivery of executive education includes university affiliations at Harvard, Tufts and Merrimack College; with industry leaders such as Honda of America, Parker Hannafin and Philips International. David brings a diverse world of experiences in assisting others discover practical solutions through developing their own personal leadership.

Episode #23

Lee Colan Wants You to Stick With It

 Our Guest – Lee Colan, Author of Stick With It

Get a complete transcript of the show here:  Transcript – Dr. Lee Colan – Stick With It.

Lee Colan’s Bio

Lee J. Colan, Ph.D. is co-founder of The L Group, Inc., a Dallas, Texas-based consulting firm serving leaders since 1999. He is a high-energy leadership advisor, popular author and engaging speaker.

Lee is a triple-threat – a well-educated and trained business consultant, prolific author and engaging presenter of ideas. He possesses an in-depth understanding of business, people and organizations. Lee blends this understanding with his corporate management experience to help leaders and organizations grow. Lee was included in Leadership Excellence magazine’s 2012 list of Best in Leadership Development for independent consultants.

 

Episode #24

John Jantsch Can Help Grow Your Business

 Our Guest – John Jantsch, author of Duct Tape Marketing, The Referral Engine, and The Commitment Engine & Principle – Duct Tape Marketing (See bio after episode #25)

 

Episode #25

Duct Tape Marketing is Strategy Before Tactics

 Our Guest – John Jantsch, author of Duct Tape Marketing, The Referral Engine, and The Commitment Engine & Principle – Duct Tape Marketing

John Jantsch Bio

John Jantsch is a marketing consultant, award-winning social media publisher and author of two best-selling books, Duct Tape Marketing and The Referral Engine.
His blog was chosen as a Forbes favorite for marketing and small business, and his podcast, a top ten marketing show on iTunes, was called a “must listen” by Fast Company magazine.

Created by John Jantsch, the Ultimate Marketing System is a complete small business marketing system consisting of 5 modules that include audio, video, workbooks, worksheets and additional materials – the product of over 20 years of working with some of America’s most successful small businesses and independent professionals.

John Jantsch also created The Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world.

 

Episode #26

The Ultimate Guide to Google+ Part 1

 Our Guest – Mark Traphagen is the Expert on Google+ as proclaimed by popular author and blogger, Chris Brogan.

 

About Mark Traphagen

Here is Matk Traphangen on Google+.

Mark is Director of Digital Outreach for Virante Inc. Mark helps businesses build strategies to increase brand influence and attract natural links and social signals. He has a special reputation as an expert on Google+ and Google Authorship. A former teacher, Mark has worked directly in Internet marketing since 2005, but has been involved in social media and online community formation since the mid 1990s.

Mark has spoken at major conferences such as SMX, ConvergeSouth and SearchExchange, as well as at numerous local SEO meetings, has conducted webinars for SocialFresh and Bulldog PR, and is a regular columnist on the Maximize Social Business Blog. He is also working on the first comprehensive book covering Google Authorship and Author Rank.

When not helping Virante clients improve their online presence, Mark participates in competitive storytelling, plays with a Dixieland street band, and (surprise) spends more time on the web.

– See more HERE.

 

Episode #27

The Ultimate Guide to Google+ Part 2

 Our Guest – Mark Traphagen is the Expert on Google+ as proclaimed by popular author and blogger, Chris Brogan.

About Mark Traphagen

Here is Matk Traphangen on Google+.

Mark is Director of Digital Outreach for Virante Inc. Mark helps businesses build strategies to increase brand influence and attract natural links and social signals. He has a special reputation as an expert on Google+ and Google Authorship. A former teacher, Mark has worked directly in Internet marketing since 2005, but has been involved in social media and online community formation since the mid 1990s.

Mark has spoken at major conferences such as SMX, ConvergeSouth and SearchExchange, as well as at numerous local SEO meetings, has conducted webinars for SocialFresh and Bulldog PR, and is a regular columnist on the Maximize Social Business Blog. He is also working on the first comprehensive book covering Google Authorship and Author Rank.

When not helping Virante clients improve their online presence, Mark participates in competitive storytelling, plays with a Dixieland street band, and (surprise) spends more time on the web.

– See more HERE.

 

Episode #29

The Ultimate Guide to Google+ Part 3

 Our Guest – Mark Traphagen is the Expert on Google+ as proclaimed by popular author and blogger, Chris Brogan.

 About Mark Traphagen

Here is Matk Traphangen on Google+.

Mark is Director of Digital Outreach for Virante Inc. Mark helps businesses build strategies to increase brand influence and attract natural links and social signals. He has a special reputation as an expert on Google+ and Google Authorship. A former teacher, Mark has worked directly in Internet marketing since 2005, but has been involved in social media and online community formation since the mid 1990s.

Mark has spoken at major conferences such as SMX, ConvergeSouth and SearchExchange, as well as at numerous local SEO meetings, has conducted webinars for SocialFresh and Bulldog PR, and is a regular columnist on the Maximize Social Business Blog. He is also working on the first comprehensive book covering Google Authorship and Author Rank.

When not helping Virante clients improve their online presence, Mark participates in competitive storytelling, plays with a Dixieland street band, and (surprise) spends more time on the web.

– See more HERE.

 

Episode #30

Hating Your job is Not a Business Plan – Pamela Slim

 Our Guest – Pamela Slim is the author of the book and the blog, Escape from Cubicle Nation

Pamela Slim Bio

Pamela Slim is a seasoned coach and writer who helps frustrated employees in corporate jobs break out and start their own businesses. Her blog, Escape from Cubicle Nation, is one of the top career and marketing blogs on the web.  A former corporate manager and entrepreneur herself for more than a decade, she deeply understands the questions and concerns faced by first-time entrepreneurs.  Her expertise in personal and business change was developed through many years consulting inside corporations such as Cisco Systems, Hewlett-Packard and Charles Schwab, where she coached thousands of executives, managers and employees.

“Entrepreneurship at its heart is aligning your purpose for being on earth with a business idea so compelling that you simply must do it, despite the fears that hold you back,” says Pam.  Her experience teaching martial arts for 10 years to thousands of students including former gang members has helped her clients deal with fear head-on.  A world traveler, Pam speaks four languages and has lived and worked in Europe and South America.

Pam’s book Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur was released in Spring, 2009 and won Best Small Business/Entrepreneur Book of 2009.  Pam is frequently quoted as an expert on entrepreneurship in publications such as The New York TimesThe Wall Street JournalBusinessWeek,ForbesEntrepreneurMoney Magazine and Psychology Today. Pam is married with three kids and lives in Mesa, Arizona.

Episode #31

How to Plan to Quit Your Job

 Our Guest – Pamela Slim is the author of the book and the blog, Escape from Cubicle Nation

Pamela Slim Bio

Pamela Slim is a seasoned coach and writer who helps frustrated employees in corporate jobs break out and start their own businesses. Her blog, Escape from Cubicle Nation, is one of the top career and marketing blogs on the web.  A former corporate manager and entrepreneur herself for more than a decade, she deeply understands the questions and concerns faced by first-time entrepreneurs.  Her expertise in personal and business change was developed through many years consulting inside corporations such as Cisco Systems, Hewlett-Packard and Charles Schwab, where she coached thousands of executives, managers and employees.

“Entrepreneurship at its heart is aligning your purpose for being on earth with a business idea so compelling that you simply must do it, despite the fears that hold you back,” says Pam.  Her experience teaching martial arts for 10 years to thousands of students including former gang members has helped her clients deal with fear head-on.  A world traveler, Pam speaks four languages and has lived and worked in Europe and South America.

Pam’s book Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur was released in Spring, 2009 and won Best Small Business/Entrepreneur Book of 2009.  Pam is frequently quoted as an expert on entrepreneurship in publications such as The New York TimesThe Wall Street JournalBusinessWeek,ForbesEntrepreneurMoney Magazine and Psychology Today. Pam is married with three kids and lives in Mesa, Arizona.

 

Episode #32

The Customer Rules – Lee Cockerell

 Our Guest – Lee Cockerell, Retired Executive Vice President of Operations – Disney World & author of “Creating Magic” and “The Customer Rules”

Lee Cockerell’s Bio

Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. “As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world.”

One of Lee’s major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project.

See www.leecockerell.com

Episode #33

Creating Disney Magic Where The Customer Rules

 Our Guest – Lee Cockerell, Retired Executive Vice President of Operations – Disney World & author of “Creating Magic” and “The Customer Rules”

Lee Cockerell’s Bio

Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. “As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world.”

One of Lee’s major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project.

See www.leecockerell.com

Episode #33

My Interview with Michael Hyatt – Part 1

Our Guest – Michael Hyatt of MichaelHyatt.com – Author, Publisher, Entrepreneur

A transcript of the video prepared by CastingWords is available by CLICKING  HERE.

 

About Michael Hyatt

Michael Hyatt is the author of Platform: Get Noticed in a Noisy World (Thomas Nelson). It is a New York Times, Wall Street Journal, and USA Today bestseller. Recently, Forbes magazine named him one of the Top 50 Social Media Influencers of 2013.

Michael is the former Chairman and CEO of Thomas Nelson Publishers, the seventh largest trade book publishing company in the U.S. He has worked in the book publishing industry for most of his career.

Episode #34

My Interview with Michael Hyatt – Part 2

Our Guest – Michael Hyatt of MichaelHyatt.com – Author, Publisher, Entrepreneur

The video below is the second part of my interview with Michael Hyatt. In the 20 minutes you will spend watching the video, you will find a wealth advice and knowledge offered up from Michael on platform building.

How about you? Have you started to build your platform? Share your experiences below. Be sure to include your website so that we all can be introduced to your platform.

Having problems seeing the video below on your mobile device? CLICK HERE to watch.

About Michael Hyatt

Michael Hyatt is the author of Platform: Get Noticed in a Noisy World (Thomas Nelson). It is a New York Times, Wall Street Journal, and USA Today bestseller. Recently, Forbes magazine named him one of the Top 50 Social Media Influencers of 2013.

Michael is the former Chairman and CEO of Thomas Nelson Publishers, the seventh largest trade book publishing company in the U.S. He has worked in the book publishing industry for most of his career.

 

 

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